In the crowded world of social media, a few people have a lot more influence than the rest. These “influencers” are the stars of the social media world with vast followings and loyal bands of engaged ...

Picsart launches two new AI video tools, Persona and Storyline.

When it comes to family matching outfits, the best marketing is often user generated content. Shoppers, especially moms, love to see how PatPat’s family matching outfits look on other families, said ...

Speed – Videos can be scripted and produced in minutes rather than weeks. Creative Flexibility – One avatar can adopt endless scenarios, languages, and tones to fit global audiences. Affordability – ...

Ismael El Qudsi is Co-founder and CEO of SocialPubli, an award-winning influencer marketing platform with 500,000+ opt-in influencers. Influencer marketing isn’t just a niche; it’s a big part of the ...

If you are working in influencer marketing, you must have heard of the new buzzword: AI influencers. AI influencers, also known as virtual influencers, are quickly becoming one of the most ...

Influencer marketing can fuel success in the social commerce space by helping you get the right messages to the right ...

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In 2025, over 50 per cent of brands plan to increase budget spend on creators, according to a study by LTK and Northwestern University. How should they allocate their inflated influencer marketing ...