Add Yahoo as a preferred source to see more of our stories on Google. Earl Whipple would have to live at least two more lifetimes before getting out of prison. Jurors last month found the 50-year-old ...

Procter & Gamble is running a 30-second ad in tribute to the actor who it credits for the success of its Charmin in the marketplace, a move that is a first for the giant consumer products company.

Even now -- in the era of erectile-dysfunction television commercials, or teenage girls extolling the latest in cardboard-applicator tampons -- we still don't quite know how to advertise something as ...

LOS ANGELES (AP) -- Dick Wilson, the actor and pitchman who played the uptight grocer begging customers "Please, don't squeeze the Charmin," died Monday. He was 91. The man famous as TV's "Mr. Whipple ...

JOHN C. WHIPPLE 86, A native of Union City died April 10 at San Jose Medical Center, San Jose. Mr. Whipple was a field man for Holly Sugar Corporation in Alvarado and worked widely with sugar beet ...