*Nivea is flirting with white supremacy in a new ad for its invisible deodorant. The beauty brand used the slogan “white is purity” for the ad posted on its Facebook page, which was geo-targeted at ...

Nivea pulled its “White is purity” ad this week after it was accused of being racially insensitive on social media. The ad, featuring the back of a woman with dark hair over a white robe in a brightly ...

This article originally appeared on Fortune. Nivea is pulling its “White is Purity” ad after social media users accused the company of being racist. The ad originally appeared on the company’s Middle ...

Nivea has pulled a deodorant ad that declared "White Is Purity" after people protested that the slogan is racist, and after others hijacked the ad’s online campaign with comments about white supremacy ...