The fitness branding world is full of aggressive 'grindset' phrases that can grow exhausting pretty fast, often becoming more mean than motivational. Putting a refreshing spin on this tired trope is ...

Every year, like clockwork, the “New Year, New Me” bull hits, and suddenly South Africans are signing up for gym memberships as if abs were a legal requirement. Influencers and vloggers helped fuel ...

Virgin Active South Africa unveils its first Collection Country Club in Green Point, Cape Town, introducing a revolutionary concept of social wellness that integrates fitness, recovery, and community ...

The 5,500m 2 facility, officially opened to the public on 19 February 2026, introduces a “social wellness club” model that integrates fitness, recovery, nutrition, co-working and community into a ...

Doha, Qatar: Virgin Active, a world leader in health and wellness, has officially launched its flagship ‘Social Wellness Club’ in the heart of Msheireb Downtown Doha. The opening marks a milestone for ...